XBOX CEO Wants to Make It the “Number One Gaming and Entertainment Company” by 2030

Xbox CEO Asha Sharma aims to make the company the leading gaming and entertainment entity by 2030, emphasizing industry leadership over profit margins. She highlighted significant investments in acquisitions like Activision Blizzard and Zenimax, and ongoing platform development as key to achieving this goal. Sharma also noted the substantial revenue generated by franchises such as Call of Duty, Candy Crush, and World of Warcraft.

▸ entities in this article

COMPANY Microsoft
GAME Candy Crush Solitaire
COMPANY Activision Blizzard
COMPANY Zenimax Media
COMPANY Xbox
GAME World of Warcraft
GAME Call of Duty