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Xbox’s next round of price increases have landed, and they’re worse than we thought

Xbox has implemented price increases for its Series S and Series X consoles, effective August 1st, with steeper hikes in Australia than initially anticipated. These increases are attributed to a significant rise in console storage and memory component costs, driven partly by the AI boom redirecting fabrication efforts. Despite the price hikes, Microsoft continues to incur losses on each console sold.

Article tone: Very negative
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