AppLovin
AppLovin business and news from across the web.- The list of people hit by recent Epic layoffs has been turned into a dedicated portal for recruitersEpic Games has launched a dedicated website to help recruiters find employees affected by recent layoffs, which impacted over 1,000 workers. CEO Tim Sweeney addressed a case where a laid-off employee was losing cancer treatment coverage, assuring the family would be supported. Separately, Unity is shutting down its IronSource ad network and plans to divest its publishing arm to simplify operations and focus on its AI platform, Vector.
- Unity sees growth in engine revenue, shuts down IronSource ad network in favour of Vector AI user-acquisition platformUnity is shutting down its IronSource ad network and plans to divest its publishing arm to focus on its AI-powered Vector platform. This strategic shift aims to simplify the business and capitalize on growth in AI-driven user acquisition. The company also reported growth in its engine revenue despite increased competition from Unreal Engine and Godot.
- Cheer Games raises $4.5m in pre-seed fundingCheer Games, a Barcelona-based mobile game studio founded by former AppLovin leads, has secured $4.5 million in pre-seed funding. The round was led by Makers Fund with participation from Play Ventures and will be used to accelerate game development and expand the company's Barcelona headquarters.