Electronic Arts
Electronic Arts business and news from across the web.
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Battlefield 6 Season 4 adds new boats, guns & custom lobbies
Battlefield 6 Season 4, launching next week, introduces new content including the Tsuru Reef map with new sea vehicles like the RGIB and CB90. The season also adds new firearms such as the EF88 assault rifle and the VSSM DMR, with Phase 2 on August 18 bringing the Wake Island map and the Desert Tech HTI sniper rifle. A collaboration with Top Gun will add new vehicles, characters, and modes like Carrier Strike and Fighter Sweep, alongside quality-of-life improvements including spectator mode and custom lobbies.
Battlefield 6 is getting an evolved Carrier Assault mode in Season 4, and the Top Gun collab brings more than cosmetics
Battlefield 6's Season 4, launching July 21st on PC, PlayStation 5, and Xbox Series X/S, will introduce naval combat and a Top Gun collaboration featuring iconic aircraft. The season includes new maps like Tsuru Reef and a remake of Wake Island, along with the return of the Carrier Assault mode, now called Carrier Strike. The update also brings new weapons, quality-of-life features like custom lobbies, and the debut of Spectator mode.
The Odyssey Has Us Thinking About Christopher Nolan’s Video Game Adaptation Ideas
Filmmaker Christopher Nolan has expressed interest in video game adaptations of his work, acknowledging the complexity of game development. While a video game based on Inception was once planned, it never materialized. Nolan's films like The Odyssey, Dunkirk, Tenet, and Oppenheimer could all potentially be adapted into games, with The Odyssey already receiving a tie-in for Roblox.
"I would fight it tooth and nail": The Sims artist would challenge any mandate to reduce diversity after EA Saudi buyout
The Sims senior character artist Jess Hyland stated she would strongly oppose any mandate to reduce diversity in the game following Electronic Arts' acquisition by a consortium including Saudi Arabia's Public Investment Fund. While Hyland has not heard of any such mandate, she expressed concerns shared by players and former developers about potential cultural shifts impacting the game's inclusive design.
EA vice president of advertising says game ads are a 'huge opportunity', but it 'has to make sense for…
Alexander Dao, EA's vice president of advertising and sponsorship, discussed the company's new advertising platform, highlighting the significant opportunity for in-game ads. He emphasized the importance of integrating advertising thoughtfully from the initial game design phase to ensure it feels native and offers flexibility for brands. Dao also noted the need for standardization in viewability and reporting, while stressing that any advertising must make sense for the specific game, citing a successful collaboration with Coach in The Sims as an example of democratizing access to branded products.
Evening Interviews
An exclusive interview with Chris Avellone has been released. Additionally, Electronic Arts has suggested that console game makers should consider implementing in-game advertisements during the development process.
Games Inbox: Are you playing EA Sports FC more because of the World Cup?
Readers discuss their current engagement with EA Sports FC, with some playing less due to the lack of an official World Cup license and the team's performance. Other topics include potential Grand Theft Auto 6 boycotts, Xbox's mobile gaming strategy, the future of console design, and the impact of industry layoffs on studios like id Software.
EA Sports FC 27 is Also Coming to PS4, Xbox One And Nintendo Switch, Out on September 25th – Rumor
A rumor suggests EA Sports FC 27 will launch on September 25th for PC, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X/S, and Nintendo Switch. The report also indicates an Ultimate Edition with early access and details on pricing for different regions. This follows Electronic Arts' pattern of releasing its sports titles on older consoles and adhering to strict release schedules.
It'd be an exhausting lie to pretend I don't like SNK, so I won't
The author expresses concern over Saudi Arabia's Public Investment Fund's acquisition of SNK and its influence on games like Fatal Fury: City of the Wolves, citing the controversial inclusion of Cristiano Ronaldo. While acknowledging the necessity of funding in game development and the broad reach of Saudi investments across the industry, the author advocates for holding companies accountable for problematic decisions rather than boycotting entire entities.
EA Sports FC 27 release date leaks and it’s still coming to PS4
A leak suggests that EA Sports FC 27 will be released on September 25 and will still be available on older consoles like the PlayStation 4, Xbox One, and Nintendo Switch, alongside current-gen platforms. This contrasts with other major releases like Grand Theft Auto 6 and Call of Duty, which are skipping last-gen hardware. Electronic Arts is reportedly keeping the game on older platforms to maximize sales and microtransaction revenue.
EA exec says in-game advertising is a "huge opportunity" for devs, especially for games like Skate
Electronic Arts vice president of advertising, Alexander Dao, believes in-game advertising presents a significant opportunity for developers, particularly for free-to-play titles like the upcoming Skate. EA is actively developing its advertising platform, integrating brands into games like Madden NFL and Skate, and Dao encourages developers to design with advertising in mind from the outset to create more native experiences.
"It has to make sense for the game" - EA sees a "huge opportunity" for in-game advertising "but it has to be done properly"
Electronic Arts sees a significant opportunity for in-game advertising, provided it is implemented authentically and makes sense within the game's context. EA's Alexander Dao highlighted sports games as a prime area for replicating real-world advertising experiences, but also noted successful non-sports integrations like Coach-branded items in The Sims 4. The company believes designing advertising experiences early in development, especially for free-to-play titles, will lead to more native and flexible integrations.
Indie Studio 'Leyline' Announces New Strategy Game ‘Guildrun’
Indie studio Leyline has announced Guildrun, a new roguelike autobattler strategy game featuring former lead designers from Hearthstone and The Bazaar. The game is set to release on PC via Steam in late 2026, with a playable demo available now. Guildrun blends roguelike replayability with autobattler mechanics, allowing players to build and evolve unique hero teams through deadly rifts.
EA Backed Down on College Football 27, But the Battle Isn’t Over
Players have voiced strong opposition to paid progression systems in College Football 27's Road to Glory and Dynasty modes, viewing them as detrimental to the core gameplay experience. Electronic Arts has acknowledged the backlash, stating the paid progression did not deliver intended value, but the article argues the studio has not fully addressed the issue, suggesting future installments like College Football 28 may still feature similar monetization tactics.
Dead Space co-creator Glen Schofield retires
Glen Schofield, a veteran game developer and co-creator of Dead Space, has announced his retirement after 35 years in the industry. Schofield, who also co-directed multiple Call of Duty titles and founded Striking Distance Studios, cited the challenging current state of the industry in his announcement. He expressed gratitude to companies like Electronic Arts and Activision for the opportunities he had throughout his career.
EA finally admits adding autosaves to The Sims 4 is a good idea after 12 years, slapping a band-aid on over a decade of heartbreak from crashes and lost progress
Electronic Arts is finally introducing an autosave feature to The Sims 4 on July 21, over a decade after the game's initial launch. This update also includes a Memory Boost to improve performance on Mac and console versions, aiming to reduce crashes and lost progress. Players will have customization options for how and when the autosave occurs.
Glen Schofield Talks $200 Million Call Of Duty Games, Canceled Vietnam Game, And How Dead Space Came To Be
Veteran game developer Glen Schofield is retiring from day-to-day development and discussed his career, including a canceled third-person Call of Duty game set in Vietnam and the significant budgets of Call of Duty titles. He also shared the story of how he pitched and created the sci-fi horror game Dead Space at Electronic Arts against initial company reluctance.
"Never say never": Criterion aren't ruling out a return to Need For Speed, but Battlefield is their only focus for now
Criterion Games, known for the Burnout and Need For Speed series, is now exclusively focused on supporting the Battlefield franchise as part of Electronic Arts' new strategy. Studio representatives Danny Isaac and Amy Pejic stated that while their current focus is Battlefield, they are not ruling out future projects outside of the series, emphasizing that creative freedom can exist within the vast Battlefield platform. They also confirmed that the Burnout series is unlikely to return, but the future of Need For Speed remains open.
"I had a front row seat to one of the greatest creative explosions in history" – Glen Schofield announces retirement
Industry veteran Glen Schofield has announced his retirement after a 35-year career, citing the past two decades as a period of immense creativity in gaming. He expressed gratitude to Electronic Arts for Dead Space, Activision for three Call of Duty titles, and reflected on his work on The Callisto Protocol. Schofield, who also co-founded Sledgehammer Games and founded Striking Distance Studios, believes the industry is at an inflection point for the next generation of developers.
Dead Space series co-creator and industry veteran Glen Schofield announces his retirement in emotional video
Industry veteran and co-creator of Dead Space, Glen Schofield, has announced his retirement after over 35 years in game development. In an emotional video, Schofield thanked his family, colleagues, and fans for their support throughout his career, which included directing three Call of Duty games for Activision and creating Dead Space for Electronic Arts. He expressed optimism for the future of game development and encouraged the next generation of creators.
