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Xbox Adds Two New Heavy Hitters to Its Leadership Team
Xbox has appointed Matthew Ball as Chief Strategy Officer and Scott Van Vliet as Chief Technology Officer to bolster its leadership team. Ball, formerly of Amazon Studios and CEO of Epyllion, brings extensive strategy and investment experience, while Van Vliet has a background with Microsoft products and gaming development. These appointments are part of ongoing leadership changes under CEO Asha Sharma.
Global game content sales rose 5.3% to $195.6bn in 2025
Global video game content sales reached $195.6 billion in 2025, a 5.3% increase, despite a significant 55% drop in private funding. The industry also saw a 40% reduction in layoffs compared to the previous year, though outsourcing for development work increased. Roblox emerged as a major growth driver, surpassing console and PC platforms in daily active users and engagement hours.
