Brendan Greene
Reporting and statements that mention Brendan Greene.
Latest coverage
Gamescom Latam opens today and we will be there to bring you all the good stuff
Gamescom Latam, formerly the Big Festival, has opened in São Paulo, Brazil, marking the expansion of the Gamescom brand into South America. The event will feature over 210 publishers, 100 partner institutions, 91 booths, and more than 60 confirmed game launches. Notable guests include composer David Wise, voice actor Maxence Cazorla, Remedy Entertainment's Mikael Kasurinen, and Brendan Greene, creator of PUBG: Battlegrounds.
GamesIndustry.biz will once again head to Brazil to report on Gamescom Latam
GamesIndustry.biz will be covering Gamescom Latam in São Paulo from April 29 to May 3, featuring showcases of South American games and industry talks. The event will include a Brazilian developer showcase hosted by Abragames, with participation from figures like Brendan Greene and David Wise, and will culminate in the BIG Awards.
Latin America’s High-Growth Games Market Takes Center Stage at gamescom latam 2026
gamescom latam 2026 will be held in São Paulo, Brazil, from April 29 to May 3, highlighting Latin America's rapid growth in the gaming market. The event will feature B2B sessions on investment, AI, and IP development, aiming to foster business opportunities and connect the region with the global gaming ecosystem. Major companies like Microsoft, Nintendo, and Sony Interactive Entertainment are expected to attend.
On the ground at PlayerUnknown's 2-day in-studio modjam where devs broke their own game
PlayerUnknown Productions held a two-day in-studio modjam for its upcoming game, Prologue, where developers experimented with modifying the game's engine and assets. The event aimed to foster creativity and explore community modding requests, with some ideas potentially influencing future game updates. Studio founder Brendan Greene emphasized the importance of human connection and building an open-source metaverse.
PlayerUnknown reckons he can take back the term 'metaverse' because 'It's just been co-opted by certain people… like, I still use Twitter because f**k [Elon Musk]'
Brendan Greene, also known as PlayerUnknown, believes he can reclaim the term 'metaverse' from its current co-opted usage. He compares this to his continued use of X (formerly Twitter) despite its changes under Elon Musk. Greene's upcoming game, Prologue: Go Wayback, aims to be a more open and freewheeling version of the metaverse, allowing users to create and connect their own virtual worlds.
Brendan Greene says AI content is ruining the internet because it's 'a loop, LLMs are scanning this junk, and then that becomes truth… it's like a race to the middle of sh*t'
Brendan Greene, also known as PlayerUnknown, believes that the current implementation of AI, particularly large language models, is detrimental to the internet, creating a feedback loop of low-quality content. He argues that while domain-specific machine learning has its uses, the widespread application of generative AI is not true intelligence and is leading to a decline in online information quality.
