Tom Kang
Reporting and statements that mention Tom Kang.
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'Our ambitions are as big as the Wii:' How the Nex Playground is targeting the global market
Nex Playground, a motion-controlled console targeting families, is expanding globally after outselling Xbox in the US during the 2025 holiday season. The company aims to achieve the popularity of the Nintendo Wii, with plans to launch in the UK and Ireland before entering other key markets. Nex Playground has sold approximately 1 million units in the US, with a strong attach rate for its subscription service, indicating a focus on curated, high-quality games over hardware updates.
Time to re-Kinect? Sell-out family console Nex Playground is about to release in the UK and Ireland
The Nex Playground, a family-focused console utilizing camera-based motion controls, is set to launch in the UK and Ireland in late June after achieving significant success in the US. Pre-orders are now open, with the console priced at £269 and requiring a subscription for full game library access. Nex aims to address parental concerns about children's screen time and exposure to mature content.
Nex Playground available for pre-order in UK and Ireland at £269
The Nex Playground, an AI-powered active play system, is now available for pre-order in the UK and Ireland for £269. The console includes five starter games, with access to over 60 additional titles via subscription passes. Nex Team president Tom Kang highlighted the console's focus on trust, safety, and active play for families, aiming to provide a solution for parental concerns about screen time.
Exclusive: 'We're not a compliant organization, we're a leading organization' — How Nex's kid-friendly console aims to be ahead of the UK's Online Safety Act
Nex is preparing for the UK's Online Safety Act 2023 with its new Nex Playground console, designed for children aged three to 12. The company emphasizes its commitment to Trust and Safety from day one, with features like on-device AI processing for privacy and a locked-down operating system. Nex aims to lead the industry in compliance rather than just meeting requirements, contrasting with measures being implemented by Microsoft and Sony for their respective consoles.
