Alcoholic Beverages
Ongoing coverage on Alcoholic Beverages.
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US government leaks the best GTA 6 promo yet: Pißwasser is real
Rockstar Games appears to be collaborating with Tripping Animals Brewing to release Grand Theft Auto 6-themed beers, including Pißwasser, Patriot, and a rebranded No Mames Lager. Labels for these beverages have been found in the US Alcohol and Tobacco Tax and Trade Bureau database, suggesting an official launch is imminent, likely around the game's November 19 release date.
Final Fantasy VII's Sephiroth Has Taken Up Brewing
Asahi has partnered with Square Enix for a unique marketing campaign in Japan featuring Final Fantasy VII Rebirth character Sephiroth. The collaboration includes a canned alcoholic beverage called Mirai no Lemon Sour, which features Sephiroth slicing lemons with his Masamune sword. A pop-up bar themed after Tifa's Seventh Heaven will also open in Tokyo.
FFVII Remake Sephiroth Sips Asahi Future Lemon Sour in New Commercial
Square Enix and Asahi have released a commercial for their Future Lemon Sour drink featuring Final Fantasy VII Remake's Sephiroth. The collaboration also includes a pop-up bar called Lemon's Heaven in Tokyo during Golden Week. Final Fantasy VII Remake is available on multiple platforms, with Final Fantasy VII Rebirth also recently released.