Cloud Gaming
Hardware, storefront and ecosystem news for Cloud Gaming.
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GTA 6 Parent Company’s CEO Believes “We’ll Be in Commercial Streaming Mode” in 3 Years
Take-Two Interactive CEO Strauss Zelnick believes the company will be in commercial cloud gaming mode within three years, potentially increasing the effective install base for games. While not expecting a direct revenue 10x, Zelnick sees opportunities for broadly appealing titles outside core markets. Grand Theft Auto 6 is set to launch on November 19th for Xbox Series X/S and PlayStation 5, with an extended trailer debuting on Netflix on August 27th.
Subscriptions, Clouds, and Streams
Take-Two CEO Strauss Zelnick believes advancements in low-latency cloud gaming could significantly expand the market within three years. The article also highlights a critically acclaimed Soulslike game that has become a sleeper hit on Xbox Game Pass.
As PS5 and Xbox prices endlessly balloon, Take-Two CEO says rising console costs are good for no one, but won't…
Take-Two Interactive CEO Strauss Zelnick stated that rising console hardware costs are not beneficial for anyone, though they do not significantly hinder the company's performance. He believes that while lower hardware prices would increase adoption, Take-Two's focus is shifting towards open ecosystems like PC gaming, which now accounts for a substantial portion of their sales. Zelnick also anticipates a future where cloud streaming makes physical media and downloads less relevant.
Take-Two CEO says he expects the games industry to be in 'commercial streaming mode within 3 years,' which is great news if you hate owning things
Take-Two CEO Strauss Zelnick predicts the gaming industry will fully embrace commercial game streaming within three years, potentially increasing their user base tenfold. He believes cloud gaming will standardize, making more devices gaming-capable and mitigating concerns about rising hardware costs. However, this shift raises significant anxieties among consumers regarding game ownership and long-term access to digital media.
Take-Two Boss Predicts Actual Good Video Game Streaming Within 3 Years, Says for Streaming to Matter It Would Have to Run GTA 6 as Well as Consoles
The head of Take-Two Interactive predicts that the video game industry will fully embrace commercial streaming within three years. However, he emphasized that for streaming to be a viable and significant platform, it must be capable of running major titles like Grand Theft Auto 6 with the same performance and quality as traditional consoles.
"Machines that weren't game machines before will become game machines": Take-Two CEO predicts that streaming will help fix the industry's hardware pricing problem
Take-Two Interactive CEO Strauss Zelnick predicts that cloud gaming will become mainstream within three years, potentially alleviating issues with high hardware costs. He believes this shift will expand the addressable market for games, especially in less affluent regions. Zelnick also noted the increasing importance of PC as a gaming platform and expressed optimism about advancements in network technology addressing latency concerns, despite past failures like Google Stadia.
We'll all be streaming our games in about "three years", says Take-Two boss, raising some post-release questions about GTA 6
Take-Two Interactive CEO Strauss Zelnick predicts that the gaming industry will fully embrace cloud streaming within three years, potentially multiplying the effective install base for games. He also expressed skepticism towards generative AI's impact on the industry. The article speculates on how this shift to streaming might affect the release of Grand Theft Auto 6, particularly its PC version, and contrasts Zelnick's views with Sony's recent move away from physical media.
Subscriptions, Clouds, and Streams
NVIDIA announced the upcoming games for GeForce NOW in August, highlighting the service's continued expansion in cloud gaming and game streaming. The blog post details new titles available through the platform.
GeForce NOW Shakes Up August With 26 New Games
NVIDIA's GeForce NOW cloud gaming service is adding 26 new games in August, including World of Warships: Legends, Expeditions: Samurai, and The Sinking City 2. The service is also present at QuakeCon, showcasing high-end cloud gaming experiences on various devices. New titles will be added throughout the month, with a focus on seamless play across multiple screens.
Why Gaming Is Becoming One Giant Digital Entertainment Ecosystem
Gaming has evolved from a niche hobby into a vast digital entertainment ecosystem, integrating consoles, PCs, mobile devices, and cloud streaming. Modern platforms now combine communication, commerce, and entertainment, with features like live streaming, subscription models, and cross-platform play fostering larger communities. Technologies like cloud gaming, VR, and AR further enhance immersion and accessibility, blurring the lines between playing, watching, and interacting, positioning gaming at the core of digital leisure.
Games Inbox: Why are Call Of Duty: Black Ops 1 and 2 so popular?
This article discusses the surprising resurgence in popularity of Call of Duty: Black Ops and Black Ops II, attributing it to nostalgia despite them being straight ports. It also touches on EA's developer layoffs, Amazon Luna's performance, and the ongoing debate about game map size versus content.
Xbox Testing Voice Chat Capture, Achievement Sorting Options, and More in Latest Insider Update
The latest Xbox Insider update introduces new features for Alpha Skip-Ahead users, including voice chat capture in game clips, enhanced Achievement sorting options, and cloud save restoration. Additionally, the wishlist limit has been increased to 1,000 games for all Xbox players. The update also mentions testing for an ad-supported cloud streaming service, separate from Game Pass, which will include titles like Forza Horizon 6 and 007 First Light.
Subscriptions, Clouds, and Streams
Xbox has announced its upcoming lineup of 11 titles for Game Pass, which will include a beta for Gears of War E-Day. The article also touches upon the broader trends of cloud gaming and subscription services within the industry.
This Game Was Labeled A Success. Its Developer Laid Off 85% Of Staff 2 Months After Release.
Despite Netflix management labeling the FIFA World Cup Launch Edition as a successful cloud game release, its developer Refactor Games has laid off 85% of its staff, approximately 80 people. The studio's co-owner, Delphi Interactive, reportedly pulled funding after the game's launch in June. Developers were notified of the layoffs on July 31 and received no severance pay.
No Console Needed: Amazon Hands Out a Free Batman Detective Game
Amazon is offering a free Batman detective game, Batman: Caped Crusader Chronicles, playable on smartphones via its cloud streaming platform, Amazon Luna. The game features 11 episodic cases and detective-themed minigames for up to three friends, requiring only an Amazon Prime membership. This release coincides with the second season of Amazon's animated Batman series and is part of Amazon's effort to increase discoverability of its Luna GameNight lineup.
Unity announces dedicated engine for Netflix Games
Unity has announced a dedicated engine for Netflix Games, aimed at optimizing cloud gaming and simplifying cross-platform development. Netflix-owned Night School Studio has already utilized the engine for its recent titles. This partnership follows Unity's recent announcement of Unity 7, scheduled for beta testing in December and a full release in Q1 2027.
You can now play Xbox games on Hisense TVs without a console
Microsoft has launched the Xbox app on Hisense TVs and other televisions utilizing VIDAA OS. This integration allows users to play Xbox games directly on their smart TVs without the need for a dedicated console.
XBOX App Available on Hisense and VIDAA OS-powered TVs
Microsoft has expanded the availability of the Xbox app to Hisense and VIDAA OS-powered smart TVs. This allows Xbox Game Pass subscribers to stream a library of games directly to their televisions, provided they have a compatible TV and controller. The rollout is gradual, with availability expanding over time.
Subscriptions, Clouds, and Streams
NVIDIA announced that GeForce NOW is offering a 'Back to School' promotion, highlighting its cloud gaming subscription service. The announcement was made via the NVIDIA Blog, emphasizing the accessibility and features of the platform for users.
Unity brings dedicated engine support to Netflix Games
Unity is providing dedicated engine support to Netflix Games, aiming to simplify the creation of titles across Netflix's mobile and television platforms. This collaboration includes optimizations for Netflix's cloud gaming services, enabling studios to develop games for multiple platforms from a single build. Several Netflix titles, such as Unhinged and Squid Game: Unleashed, have already been developed using Unity.
