Elderly Gamers
Ongoing coverage on Elderly Gamers.
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Kakao Q2 2026: ArcheAge Chronicles hits early access this year as Kakao centers MMOs and older gamers
Kakao has announced that ArcheAge Chronicles will launch in early access in Q4 of this year, with ArcheAge S and Chrono Odyssey slated for 2027. The company is refocusing on its core MMORPG competitiveness and is also researching games for players aged 50 and older, expecting tangible results by Q3 of next year.
Evening Interviews
The article discusses the growing but underserved market of 'grey gamers,' or older adults, in the video game industry. It highlights that current game development often overlooks this demographic, suggesting a missed opportunity for developers and publishers.
"Nobody's making games for the retired people" – The growing yet underserved market for grey gamers
The video game industry is largely overlooking the growing market of older players, often referred to as 'grey gamers.' Despite an aging global population and increasing numbers of individuals over 40, 50, and 60 playing games, developers are slow to cater to this demographic, who possess disposable income and long-term gaming literacy. Experts suggest a shift in industry mindset is needed to capture this substantial and expanding market, which is currently underserved by game design and marketing efforts.
91-year-old gamer gets a visit from police after she misses her daily check-in call because was 'trying to beat her…
Police responded to a welfare check for a 91-year-old woman who missed her daily call, only to find her engrossed in playing video games and trying to beat her high score. The incident, which ended with officers and the woman having a laugh, highlights the often-overlooked reality of elderly gamers.
