Topic
Game Marketing
Ongoing coverage on Game Marketing.
Latest coverage
Happy Gamer
Don’t Die Drops Major Update This Week with Gaming Guild Partnership
The indie survival game Don't Die is set to release a major update within 24 hours, followed by a new trailer in 36 hours. The developers are also partnering with the gaming guild and marketing agency lorrxyz for a weeklong giveaway, aiming to boost community engagement and market the game.
Games Industry
A practical guide to indie comms: How studios can build visibility without burning out
This guide offers practical advice for indie game studios on building visibility without burnout, focusing on clarity, consistency, and connection in communications. It outlines a "tiers" framework for prioritizing comms efforts, emphasizing a sustainable approach to marketing that aligns with game development.
