Merchandising
Ongoing coverage on Merchandising.
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Here are all the Disneyland references I've been able to find so far in the Lego Main Street USA set
The new Lego Main Street USA set, based on Disneyland, is packed with references to Disney Parks attractions and characters. Notable inclusions are Walt Disney's apartment above the fire station, nods to the Disneyland Railroad and Snow White's castle within the Emporium, and various merchandise featuring characters from Star Wars, Marvel, and Disney films.
LEGO says the first Zelda set is already scheduled to retire this year
LEGO has announced that the first The Legend of Zelda-themed LEGO set, the Great Deku Tree, is scheduled to be retired this year, with LEGO blogs suggesting a July discontinuation. This set is based on The Legend of Zelda: Ocarina of Time. Another recently leaked set, The Final Battle, also based on Ocarina of Time, remains in stock.
Jakks Pacific Is Expanding Its Super Mario Galaxy Movie Toy Line
Jakks Pacific is expanding its toy line for the Super Mario Galaxy Movie with new figures and playsets. The upcoming releases include a Chomping Wonder Bowser Jr. feature figure, premium figures of Mario, Luigi, Princess Peach, and Bowser, and various mini-scale figures and vehicles. The digital 4K and Blu-ray releases for the movie have also been confirmed.
The Super Mario Galaxy Movie reveals new wave of toys, rollout starts this summer
Jakks Pacific has revealed a new line of toys for The Super Mario Galaxy Movie, with products beginning to roll out this summer. The collection includes feature figures like Chomping Wonder Bowser Jr., premium figures, playsets, mini-scale figures, vehicles, and plush toys. This announcement follows the recent reveal of the movie's digital and Blu-ray release date.
Now we're getting Lego Minas Tirith, which Lord of the Rings set will be next?
Following the reveal of the Lego Minas Tirith set, this article speculates on potential future Lego sets based on The Lord of the Rings franchise. It discusses possibilities such as Edoras, Helm's Deep, Lothlorien, Isengard, Moria, Osgiliath, and The Prancing Pony, analyzing their potential design challenges and appeal to fans.
Netflix misspells the name of Devil May Cry antagonist Vergil on a t-shirt, and it's honestly one of the more understandable typos they could've made
Netflix has released merchandise for its Devil May Cry animated series, but a t-shirt misspelled the name of the antagonist Vergil as 'Virgil'. This error, which references an ancient Roman poet, has since been removed from the store. The series has been renewed for a second season.
Lego Grogu (Mandalorian Apprentice) #75446 review: "Captures the true essence of our little green hero"
The Lego Grogu: The Mandalorian Apprentice set is an improvement over the previous Lego The Child set, capturing the character's cute appearance and personality with highly poseable limbs and a moving head. Despite a significant price increase, the set offers a detailed and engaging build experience with clever design elements and hidden Easter eggs, making it a top choice for Star Wars fans.
Devsisters to Debut Breakout Global IP CookieRun at Licensing Expo with Standalone Booth
Devsisters is debuting its global IP CookieRun at the Licensing Expo in Las Vegas to secure partnerships in lifestyle categories such as toys, fashion, and food. The franchise has surpassed 300 million players and $1 billion in revenue, with the U.S. as its largest market. CookieRun: Kingdom was a trending topic on YouTube in 2025, and the brand is expanding with a trading card game and an upcoming open-world title, CookieRun: NewWorld, for PC and console.
Where to buy Pokemon TCG Pitch Black, the gothic new set
The new Pokemon Trading Card Game expansion, Pitch Black, is set to launch on July 17, 2026, with prerelease events starting July 4. The article provides guidance on where to purchase the set in the US and UK, including retailers like Walmart, Amazon, and the official Pokemon Center, while also discussing pricing expectations and the challenges of acquiring popular TCG sets due to high demand and resellers.
The Official Kingdom Come Perfume Is Now Available For Purchase
Warhorse Studios has partnered with Kintsugi Perfumes to release an official Kingdom Come Eau de Parfum, inspired by the series' medieval setting and protagonist Henry of Skalitz. The perfume, featuring notes like apple, lavender, and leather, is available in the EU with plans for US shipping, and costs €156 for a full bottle or €8 for a tester. The studio also mentioned a Kingdom Come film is in development and that they are expanding the brand beyond video games.
Pokemon scalpers reach new low by reselling limited edition Pop-Tarts
Scalpers are reselling limited edition Pokemon-themed Pop-Tarts for significantly inflated prices, with some listings reaching $50 compared to the original $3 retail price. These special edition Pop-Tarts, featuring characters like Pikachu, Squirtle, and Jigglypuff, were released as part of the franchise's 30th anniversary celebrations and were initially purchased from Target stores.
Game Crossovers and Collaborations
The article touches on unusual collaborations and merchandising, noting that Pokémon Pop-Tarts have become sought after by scalpers. It also mentions Gabe Newell's appearance in an advertisement for a yacht company he acquired.
My favorite gaming chair just got a new Mandalorian edition to celebrate Star Wars day
Secretlab has released a new Titan Evo gaming chair edition themed after The Mandalorian to celebrate Star Wars Day. The chair features design elements inspired by Din Djarin's armor and helmet, including "this is the way" inscribed in Mandalorian script and a Mudhorn skull emblem. This new model joins Secretlab's existing lineup of Star Wars-themed chairs and accessories.
I've been reviewing Lego Star Wars for years, and I think these sets should be in every collection
This article highlights the best Lego Star Wars sets for collectors, recommending nine specific models. The author, a long-time reviewer of Lego Star Wars products, emphasizes sets that offer a balance of detail, playability, and display value, catering to both new and experienced fans.
Dark Horse Unveils Limited Edition Geralt and Ciri Fireside Statue - GameHaunt
Dark Horse Direct has unveiled a limited edition "Geralt and Ciri Fireside" statue based on The Witcher 3: Wild Hunt. Only 500 units will be produced worldwide, shipping between December 2026 and February 2027, with a full price of $399.99 USD. The statue features LED lighting for the campfire and captures a quiet moment between the two characters.
Square Enix Cafes to open in Los Angeles and Shinjuku
Square Enix will open its first permanent cafe in the United States, located in Los Angeles, alongside a new location in Shinjuku. This expansion marks a significant move for the company's merchandising efforts.
Square Enix Cafe & Shop Locations Opening in Los Angeles and Shinjuku
Square Enix is opening permanent cafe and shop locations in Los Angeles and Shinjuku, Tokyo, both scheduled for Spring 2026. The Los Angeles location will be the first official U.S. Square Enix cafe with a full menu, while the Shinjuku location will also offer themed food, drinks, and merchandise.
Square Enix to open permanent cafe locations in Tokyo and Los Angeles — MP3s & NPCs
Square Enix is launching permanent cafe and shop locations in Los Angeles and Shinjuku, Tokyo, in Spring 2026. These venues will offer menu items inspired by Square Enix intellectual properties and official merchandise. The company also announced The Adventures of Elliot: The Millennium Tales and is working on Dragon Quest XII and Kingdom Hearts IV.
Square Enix to Open Permanent Cafes in Los Angeles and Tokyo in Spring 2026
Square Enix will open permanent themed cafes in Los Angeles and Tokyo in Spring 2026, featuring menu items and merchandise inspired by its intellectual properties. This marks the company's first permanent cafe location in the United States. The announcement was made alongside Square Enix being recognized as the highest-ranked publisher of 2025.
First ever Lego Shrek sets revealed, and just like ogre, they have layers
Lego has revealed the first-ever Shrek-themed Lego sets to celebrate the franchise's 25th anniversary. Two kits are available: a large 1,403-piece display model featuring Shrek's swamp and characters, and a smaller BrickHeadz set with Shrek, Donkey, and Puss in Boots figures.
