Multi-platform Publishing
Ongoing coverage on Multi-platform Publishing.
Latest coverage
Halo tops PS5 pre-order charts despite Xbox exclusivity pivot
Despite Microsoft's pivot back to Xbox console exclusives, the upcoming Halo remake, Halo: Campaign Evolved, is topping pre-order charts on the PlayStation Store across Europe. This success on a competitor's platform could influence future exclusivity decisions for Xbox.
XBOX is “Talking” About How to Handle Showing Competing Platform Logos – CEO
Xbox CEO Asha Sharma acknowledged fan feedback regarding the display of competing platform logos in Xbox showcases, stating the company is discussing adjustments for future events. This follows comments from Xbox Chief Content Officer Matt Booty about including all platform logos. The debate touches on Microsoft's strategy shift towards multi-platform releases for franchises like Halo and Forza, versus fan desire for more Xbox hardware exclusives.
Project RX Officially Announced for Consoles, PC, and Mobile - GameHaunt
Project RX has been officially announced for simultaneous release on PlayStation 5, Xbox Series X|S, PC, iOS, and Android in 2027. Developed by RX Studio, the game blends life simulation with tactical occult combat, utilizing Unreal Engine 5. This marks a significant shift for publisher Nexon, moving towards a multi-platform launch strategy similar to Genshin Impact.
Xbox CEO knows there's "work to do" to win players back, as Microsoft boss recommits to "core" fans
Xbox CEO Asha Sharma acknowledges that Microsoft has work to do to regain player trust and revenue growth, despite recent positive steps like a Game Pass price reduction and setting new records for monthly active users. Microsoft boss Satya Nadella reaffirmed the company's commitment to its core fans and players, with plans to focus on affordability, PC-console hybrid projects, and expanding its franchise portfolio.
