XBOX is “Talking” About How to Handle Showing Competing Platform Logos – CEO
Xbox CEO Asha Sharma acknowledged fan feedback regarding the display of competing platform logos in Xbox showcases, stating the company is discussing adjustments for future events. This follows comments from Xbox Chief Content Officer Matt Booty about including all platform logos. The debate touches on Microsoft's strategy shift towards multi-platform releases for franchises like Halo and Forza, versus fan desire for more Xbox hardware exclusives.
- Entities
- Topic: Game Marketing
- Company: Microsoft
- Topic: Multi-platform Publishing
- Platform: Xbox
- Game: Halo
- Game: Forza
- Topic: Exclusivity
- Platform: PlayStation
- Person: Matt Booty
- Platform: PC
- Person: Asha Sharma
- Person: Jez Corden
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