Ex-Blizzard boss says an $1,800 Xbox "will never sell" and current-gen consoles are "fine for 99% of the…
Former Blizzard president Mike Ybarra believes a next-generation Xbox console priced between $1,200 and $1,800 would be a commercial failure. He argues that consoles are mass-market devices requiring a low entry price, suggesting manufacturers should instead focus on optimizing current-generation hardware like the PlayStation 5 and Xbox Series X.
- Entities
- Company: Microsoft
- Company: Blizzard Entertainment
- Topic: Console Pricing
- Topic: Video Game Market
- Platform: PlayStation 5
- Platform: Xbox Series X
- Person: Mike Ybarra
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