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Toei Company launches publishing label Toei Games

Japanese entertainment company Toei Company has established Toei Games, an in-house publishing label focused on developing new intellectual property. The label will initially release titles on Steam for PC, with plans to expand to consoles like the Nintendo Switch, PlayStation, and Xbox. Toei aims to make its games business a new pillar of growth, leveraging its expertise in video production to deliver unique entertainment experiences globally.

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