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Why Star Wars Zero Company Keeps Pulling You Back In

Star Wars Zero Company has surprisingly found an audience, achieving the franchise's second-biggest launch on Steam despite performance issues and Electronic Arts' current focus away from single-player narrative titles. Developed by Bit Reactor, a studio comprised of former Firaxis employees, the game succeeds by not directly cloning XCOM 2, but by leveraging its core gameplay loop and strong Star Wars universe integration to create an addictive experience.

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