XSOLLA ANNOUNCES XSOLLA ADS, A PLAYER-POWERED GROWTH PLATFORM, BRINGING IT TO MOBILE'S PREMIER GROWTH COMMUNITY AT MAU LAS VEGAS 2026
Xsolla has announced the expansion of Xsolla Ads into a unified player growth engine, combining rewarded advertising and first-party transaction data to convert non-paying players into revenue for developers. The platform will be showcased at MAU Las Vegas 2026, aiming to address challenges in mobile game monetization and user acquisition. Early partners have reported significant increases in revenue and paying users.
- Entities
- Topic: Monetization
- Company: Tilting Point
- Person: Benjamin Tsacoyianis
- Person: Chris Hewish
- Company: Xsolla
- Topic: Player Growth
- Topic: Mobile Gaming
- Person: Berkley Egenes
- Topic: User Acquisition
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