Sony
Sony business and news from across the web.
Latest coverage
Sony is reportedly testing dynamic pricing on its PlayStation storefront that changes the price tag of over 190 games
Sony is reportedly testing dynamic pricing on the PlayStation Store, with prices changing for over 190 games across more than 70 regions since November 2025. The experiment, which includes first-party titles and some third-party games, offers personalized discounts that can be significantly deeper than standard sale prices, particularly in the US market.
£2 billion PlayStation lawsuit over unfair store pricing goes to trial
A £2 billion lawsuit against Sony Interactive Entertainment over alleged unfair pricing on the PlayStation Store has gone to trial in the UK. Consumer champion Alex Neill is spearheading the case, accusing Sony of breaching competition law and abusing a monopoly on digital game sales since 2016. If successful, Sony could be ordered to pay £2 billion in damages to affected customers.
As the Marathon player count discourse reaches peak stupidity, Warframe and Overwatch devs speak up in solidarity: 'This is big unemployed, maidenless behavior'
Developers from Warframe and Overwatch have spoken out against the intense scrutiny of Marathon's player count on Steam, calling it "unemployed, maidenless behavior." Rebecca Ford of Warframe highlighted the increased competition in the market since the game's launch, while Dylan Snyder of Overwatch pointed out the limitations of using SteamDB for player count analysis. The discussion touches on the challenges faced by new live service games in a crowded market.
The Until Dawn PS5 Remake Studio Is Officially Gone for Good
UK developer Ballistic Moon, which worked on the PlayStation 5 remake of Until Dawn, has been officially dissolved. The company's closure was confirmed in early February 2026, following reports of its effective closure over a year prior. The Until Dawn remake received a mixed reception, scoring lower than the original PS4 version.
Console Wars Help Fans Feel Like "Soldiers In Battle," Former Xbox Exec Says
Former Xbox executive Peter Moore believes he may have contributed to the intensity of console wars, drawing parallels to his experience in the competitive shoe industry. He argues that this intense competition, exemplified by the rivalry between Xbox, PlayStation, and Nintendo, drives innovation and leads to better gaming experiences for consumers.
Sony is testing dynamic pricing in the PlayStation Store
Sony is conducting a large-scale A/B test on the PlayStation Store, offering the same games at different prices to various users, with discounts reaching up to 17.6%. This experiment, involving over 150 games across 68 regions, has been ongoing for more than three months.
Data indicates Sony's PS5 ports are losing audience share on PC, but only because of release timing
Analysis from Newzoo suggests that Sony's first-party titles are experiencing a decline in audience share on PC. This trend is reportedly driven by the delayed release timing of these games on the PC platform compared to their console launches.
Sony is testing dynamic pricing in the PlayStation Store
Sony is reportedly testing dynamic pricing models within the PlayStation Store. This move could see game prices fluctuate based on various factors. The article also mentions an upcoming Steam Tower Defense Fest featuring discounts on titles like Bloons TD 6 and Kingdom Rush 5.
'Exclusives Are Absolutely Not Happening': Xbox Helix Will Share Library with PS6
Microsoft CEO Asha Sharma has stated that Xbox will not pursue game exclusivity, indicating that future titles will be available on PC and potentially PlayStation 6. This comes amid speculation about the upcoming Xbox Helix hardware and contrasting strategies with Sony's focus on first-party exclusives.
Don Daglow and Rebecca Ann Heineman to be honored at 2026 GDCAs
Don Daglow and Rebecca Ann Heineman will be honored at the 2026 Game Developers Choice Awards. The article also discusses Sony's shift towards live service games, leading to the cancellation of multiple projects, and speculates on the timeline for the PlayStation 6 and upcoming Xbox console.
The craft of voice acting with Jennifer Hale
Voice actress Jennifer Hale's work is discussed in the context of Sony's shift towards live service games, leading to the cancellation of multiple titles. The article also touches upon the speculated release timelines for the PlayStation 6 and Xbox's next-generation console, Project Helix.
Sony confirms Castlevania: Belmont's Curse protagonist is Sonia Belmont
Sony has confirmed that Sonia Belmont is the protagonist of Castlevania: Belmont's Curse. The confirmation came in a social media post by Sony highlighting strong female characters in video games.
Rumour: PS Plus Extra Tipped to Add Two Giant PS5 Games This Month
A rumor originating from Saudi Arabia suggests that Final Fantasy 16 and Dragon's Dogma 2 may be added to the PlayStation Plus Extra catalog this month. While the source is unclear and even reliable leaker billbil-kun is investigating, the official announcement is expected on Wednesday, March 11th. The article expresses skepticism about both major titles joining the service simultaneously.
Falcom announces Dragon Slayer Project for console
Falcom has announced a new console game titled Dragon Slayer. The article speculates that Sony may have pressured Falcom to cancel or alter the project due to its potentially sensitive depiction of organized crime, drawing parallels to past controversies involving films like The Last Temptation of Christ and The Interview.
Every Cancelled Star Wars Game We Still Wish Had Happened
This article discusses several cancelled video games, including Prey 2, which controversially replaced its Native American protagonist with a generic bounty hunter. It also touches on Eight Days, a game Sony should consider reviving, especially with Amy Hennig's past success on Uncharted.
PS5 Pro Sales Explode on the Back of PSSR 2 Hype, System Sells Out in Some Stores
Sales of the PlayStation 5 Pro have reportedly surged, driven by renewed interest in its PSSR upscaling technology, particularly with the upcoming PSSR 2 update and its implementation in games like Resident Evil 4. This increased demand has led to stock shortages in some retail channels. Rumors about a potential delay for the PlayStation 6 may also be contributing to the heightened interest in current-generation hardware.
'We Couldn't Have Done It Without You': Pokémon Knock-Off Palworld Is No Longer the Only Viral PS5 Copycat in Town
PickMon, a game heavily inspired by Palworld and Pokémon, has achieved viral success with over 25 million impressions across platforms. The game, which features survival and creature-taming mechanics similar to Palworld and The Legend of Zelda: Breath of the Wild, is planned for a PlayStation 5 release. Developers are actively implementing player feedback, though its release may face legal challenges from Nintendo and PocketPair.
Sony is reportedly running a dynamic A/B pricing experiment on PlayStation Store
Sony is reportedly experimenting with dynamic A/B pricing on the PlayStation Store, affecting over 150 games across 68 territories. This system, which appears to have been running since November 2025, offers personalized discounts ranging from 5.3% to 17.6% to select user segments, excluding Japan and the US. The experiment includes both first-party AAA titles and games from various third-party publishers.
Sony is Seemingly Testing Dynamic Pricing On The PlayStation Store
Sony is reportedly testing dynamic pricing on the PlayStation 5 PlayStation Store, with some users receiving personalized discounts of up to 17.6% on over 100 games. This A/B testing, which has been ongoing for at least three months across nearly 70 regions excluding the US and Japan, includes both first-party and third-party titles.
Modder helps Sony unwittingly beat Valve to the punch: 'I ported Linux to the PS5 and turned it into a Steam…
Software engineer Andy Nguyen has successfully ported Linux to the PlayStation 5, enabling it to run games like Grand Theft Auto 5 with ray tracing. This achievement, while complex and requiring a specific exploit, effectively turns the console into a functional PC. Nguyen's work highlights the potential for custom operating systems on the console, even as Sony utilizes Linux for its own system software.
