Asha Sharma
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There are a few gooduns in August's Xbox Game Pass line-up, including a surprisingly sexy, and funny, furniture dating sim
Xbox has announced its Game Pass additions for early August, featuring new titles like the action RPG Beast of Reincarnation and the unique furniture dating sim Date Everything!. The lineup also includes the Gears of War: E-Day open beta and other games such as Grounded 2 and PowerWash Simulator 2. This comes amidst significant restructuring within Microsoft's Xbox division, with new Xbox boss Asha Sharma recently reducing Game Pass prices to boost subscriber numbers.
Xbox's FanFest world tour is still going ahead, for some reason, even after Microsoft fired the guy who created it
Despite recent layoffs, Microsoft's Xbox division is proceeding with its global FanFest tour, an event created by Chris Munson, who was among those let go. The tour includes stops in Cologne, Tokyo, London, Mexico City, Sydney, Toronto, and Seattle, with specific dates announced for Gamescom and Tokyo Game Show. This continuation of the fan event comes amidst broader restructuring and significant price increases for Xbox consoles in Europe.
Microsoft confirms increased Xbox prices in the UK and Europe
Microsoft has confirmed increased prices for Xbox consoles in the UK and Europe, with the 512GB model rising by £130/€150 and the 1TB model by £170/€200. The company cited higher storage and memory costs as the primary reason for these adjustments. This follows recent restructuring within Xbox, including layoffs and a reported decline in Xbox revenue.
Xbox Could Potentially Have a “Window” to Leave Steam – Rumor
A rumor suggests that Microsoft, under Xbox's new strategy, might be planning to exit Steam for its PC releases. While Jez Corden of Windows Central reported that Microsoft has plans which could allow them to leave Steam, he also expressed doubt due to the significant revenue involved. This speculation follows recent Xbox console exclusive announcements and price hikes.
Xbox to double down on its 'strongest franchises' as boss sets crazy new goals
Xbox CEO Asha Sharma has outlined ambitious goals to reverse the brand's fortunes by fiscal year 2027, focusing on strengthening major franchises like Minecraft, Call of Duty, and Halo, and prioritizing 'biggest new ideas'. The plan includes improving profits and player growth, with a long-term ambition to entertain half a billion people daily by 2030. This strategy shift emphasizes console revenue and established IPs, potentially at the expense of newer or less established titles.
Xbox CEO declares priorities after 'reset'
Xbox CEO Asha Sharma outlined the platform's priorities for FY27 following recent layoffs and studio divestments. The strategy, based on a 'four C's' framework, emphasizes console gaming, major franchises, transforming Minecraft into a creator platform, and expanding transmedia plans across film, television, and consumer products.
Here Is Xbox CEO’s Plan To Turn Things Around
Xbox CEO Asha Sharma outlined a new strategy focused on strengthening the platform, growing games into global franchises, making Minecraft a creator platform, and extending beloved game worlds. Despite a recent revenue decrease, Sharma aims for Xbox to return to growth by the end of fiscal year 2027, with plans for significant expansion in games, film, TV, and consumer products.
Xbox is (probably) not for sale | Opinion
Despite recent financial struggles and layoffs, Microsoft is unlikely to sell or spin off its Xbox division. The article argues that the financial impact of Xbox on Microsoft's overall business is minimal, making it not a significant drag. Furthermore, finding a suitable buyer with the necessary capital and without regulatory issues is highly improbable, suggesting Xbox will remain part of Microsoft in the foreseeable future.
The Elder Scrolls Online developer posts extensive roadmap and reiterates that the game is "here to stay", in spite of sweeping Xbox layoffs
ZeniMax Online Studios has reassured players that The Elder Scrolls Online is committed to long-term development, releasing a roadmap extending through 2027. This comes amidst significant layoffs across the Xbox brand, which have affected several key personnel at the studio. The developer emphasized a focus on quality experiences over strict adherence to release dates, promising new content and features.
"We will not live on past successes or be trapped by past failures" – Xbox CEO outlines priorities to turn platform around in FY27
Xbox CEO Asha Sharma has outlined a new strategy focused on a console-led approach, global franchises, and enhancing Minecraft as a creator platform to drive growth. Despite a significant revenue decline last year, Sharma expressed confidence in returning the platform to growth by the end of fiscal year 2027 by investing in player-valued experiences. Microsoft CEO Satya Nadella also commented on the need for necessary decisions, including layoffs and studio divestments, to ensure long-term growth.
Xbox CEO Asha Sharma aims to top Sony and Nintendo's margins by 2030
Xbox CEO Asha Sharma has set an ambitious goal for the company to achieve industry-leading operating margins by fiscal year 2030, aiming to significantly surpass current figures and the performance of competitors like Sony and Nintendo. This announcement comes amidst workforce reductions and a stated increased investment in Minecraft.
Xbox’s growth plan lands after the layoffs — and the clock runs to 2027
Xbox CEO Asha Sharma outlined a plan to return the company to player and revenue growth by fiscal year 2027, following recent layoffs and studio spin-offs. The strategy focuses on strengthening the core platform, growing games into global franchises, transforming Minecraft into a creator platform, and expanding existing worlds. Sharma aims to double daily active users to over a billion by 2030, with a significant portion of growth expected from mobile titles like Candy Crush and expanded use of Minecraft.
Xbox to invest in Minecraft 'more than ever before'
Xbox CEO Asha Sharma announced in an internal memo that the company plans to invest in Minecraft more than ever before to achieve double-digit player growth and industry-leading margins by fiscal year 2030. This increased investment aims to strengthen existing experiences and expand creation tools, while also exploring expansion into markets like China and other media ventures.
Xbox CEO Outlines Future Plans for Growth in New Internal Memo – Rumor
Xbox CEO Asha Sharma outlined four key priorities for the division's future growth in an internal memo: strengthening the console platform, developing games into global franchises, turning Minecraft into a creator platform, and expanding beloved game worlds. These priorities, dubbed the 'four Cs' (core, content, creation, connection), aim to return Xbox to growth and achieve industry-leading margins by fiscal year 2030. The memo also discussed a shift towards a more centralized studio system focused on strong franchises and expanding intellectual property across various media.
Xbox revenues dipped $1.7 billion last year, but Asha Sharma predicts a 'return to growth' by mid-2027
Xbox experienced a revenue dip of $1.7 billion in the last fiscal year, with content and services revenue down 10% and hardware revenue down 29%. Despite these declines, CEO Asha Sharma predicts a return to growth by the end of the 2027 fiscal year, citing investments in player value and the company's IP. Microsoft CEO Satya Nadella also expressed confidence in the business's long-term growth potential.
Xbox revenue dropped in Q4, but CEO Asha Sharma keeps promising that growth is coming
Microsoft's Xbox division experienced a 7% revenue drop in its fourth quarter, attributed to declines in content, services, and hardware. Despite these figures, Xbox CEO Asha Sharma expressed confidence in returning to growth by the end of FY27, citing an increase in new players.
Xbox Was Microsoft’s Biggest Weak Spot Last Quarter
Microsoft's gaming division, primarily Xbox, experienced a significant revenue decrease of $1.7 billion last quarter, despite overall company profits rising. This decline is attributed to lower sales of Xbox hardware, services, and content, with hardware revenue dropping by 29%. Xbox CEO Asha Sharma acknowledged the business did not grow with its audience and aims for growth by the end of FY27, while CEO Satya Nadella expressed confidence in Xbox's IP and studios to drive future revenue increases.
Xbox’s paradox year: 200 million new players, $1.7 billion less revenue
Xbox experienced a paradox in fiscal year 2026, attracting over 200 million new players while simultaneously facing a $1.7 billion revenue shortfall. Microsoft CEO Satya Nadella and Xbox CEO Asha Sharma acknowledged the need for significant changes in content, platform, and operations to close this gap and return to growth by the end of FY27.
"Our business did not grow with our audience": post-layoffs, Xbox execs are trying to sell a gaming division bounce back by summer 2027
Xbox executives Asha Sharma and Satya Nadella are outlining a strategy to return the gaming division to financial growth by Fiscal Year 2027, following recent mass layoffs. Despite an increase in players, business revenue declined, prompting a focus on investing in player value and leveraging existing intellectual property and studios.
Microsoft CEO says Xbox has "the best IP" and "talented studios around the world," is confident it'll "return" to growth after its worst quarter in years amid mass layoffs
Microsoft CEO Satya Nadella expressed confidence in Xbox's future growth despite a recent poor financial quarter and mass layoffs, stating the company possesses "the best IP" and "talented studios." He anticipates a return to growth by fiscal year 2027, emphasizing necessary decisions to reset the business. This comes after Xbox head Asha Sharma admitted the division is currently "unhealthy."