Xbox CEO says "we have to reset the business" to "be where the world plays"
Xbox CEO Asha Sharma stated that the brand needs a "reset" to return to growth and "be where the world plays." She acknowledged that Xbox is not currently in a healthy financial spot and that the next 100 days will focus on business adjustments. Sharma also commented on Microsoft's acquisition of Activision Blizzard, noting it occurred before the rise of AI and a different strategic focus.
Retro Gamer
- Entities
- Microsoft
- Artificial Intelligence
- Business Strategy
- Activision Blizzard
- Xbox
- Xbox Series X
- PC
- Asha Sharma
Original source
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