Gears Of War: E-Day PS5 promo refutes Microsoft's claims about Xbox exclusivity
An official Xbox podcast trailer for Gears Of War: E-Day briefly showed PlayStation 5 and Steam logos, contradicting Microsoft's claims of it being an Xbox exclusive. Despite Xbox's vice president of games marketing Aaron Greenberg denying a last-minute pivot, the inclusion of the PS5 logo suggests it was initially planned for the platform. This incident adds to confusion surrounding Microsoft's evolving exclusivity strategy for its first-party titles.
- Entities
- Company: Xbox Game Studios
- Topic: Game Marketing
- Company: Microsoft
- Platform: Xbox
- Topic: Console Exclusives
- Game: Gears of War
- Company: Activision Blizzard
- Person: Matthew Ball
- Person: Matt Booty
- Person: Andrew Greenberg
- Platform: PlayStation 5
- Topic: Supply Chain
- Game: Gears of War: E-Day
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