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New report defines the broad economic, cultural and social impact of the video games industry

A new report, 'Building a Unified Framework For UK Video Games Impacts,' by OKRE and Ukie, defines the broad economic, cultural, and social impact of the UK video games industry. The report highlights how games are crossing into sectors like healthcare and education, and shaping culture in fashion, music, film, and TV. It calls for greater research to better understand and maximize the real-world value generated by games, and to correct misplaced narratives around the industry.

Article tone: Very positive

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