Remedy's new CEO thinks cross-media deals will help its games sell more, and for once I think I agree
Remedy Entertainment's new CEO, Jean-Charles Gaudechon, believes that cross-media deals will be crucial for increasing the sales of the company's games like Alan Wake and Control. He aims to maximize the potential of existing IPs by expanding them into other forms of media, rather than solely focusing on creating new games.
PC Gamer
- Entities
- Annapurna Interactive
- Franchise
- Cross-media
- Alan Wake 2
- Game Sales
- Remedy Entertainment
- Jean-Charles Gaudechon
- Control
Original source
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