Resident Evil Requiem shows how sequels can drive sales of previous releases
Announcing new franchise titles, such as Resident Evil Requiem, Control: Resonant, and Ghost of Yōtei, significantly boosts sales and player engagement for their predecessors. This effect is amplified by targeted promotions, increased marketing, and strategic discounting, creating a "second launch period" for older games.
Games Industry
- Entities
- Sony
- Alan Wake
- Ghost of Yotei
- Marketing
- Ghost of Tsushima
- Alan Wake 2
- Resident Evil Requiem
- Mat Piscatella
- Sales Analysis
- Remedy Entertainment
- Game Sequels
- Resident Evil Village
- Circana
- Video Game Insights
- Resident Evil 4
Original source
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