Games Industry
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Xbox's new boss could herald the changes the division needs | Opinion
Following Phil Spencer's departure, Microsoft has appointed Asha Sharma, formerly of the CoreAI team, as the new CEO of Xbox. While Sharma lacks direct video game experience, the article suggests this change could signal a necessary strategic pivot for the division, which has struggled despite significant investment and acquisitions. The author expresses cautious optimism that Sharma's background in consumer-facing services and potential focus on hardware could revitalize the Xbox brand.
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