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You might not hear that much about it anymore, but the PUBG series grew its revenue by 25% in the first half of 2026

Krafton announced that the PUBG intellectual property collectively generated 25% more revenue in the first half of 2026 compared to the previous year. This growth was driven by PUBG: Battlegrounds, PUBG Mobile, and Battlegrounds Mobile India, with recent collaborations and new modes cited as key factors. The company also noted strong early access performance for Subnautica 2, leading to its development as a franchise IP.

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