Gaming Bolt
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Dying Light’s Post-Launch Support Helped Build Community Trust, Says Former Franchise Director
Former Dying Light franchise director Tymon Smektała believes Techland's extensive post-launch support built crucial community trust and kept the series relevant for seven years. Initially limited, the support grew due to player demand, evolving into a unique business model for AAA games with long-term engagement, which Smektała argues can be successful with proper planning and management.
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