Important lessons from running a successful video game crowdfunding campaign
Niina Fujioka of Playable Worlds, Inc. shared key lessons from their successful crowdfunding campaign for the MMORPG Stars Reach. She emphasized the importance of building a community, setting realistic funding goals, and transparently communicating the development journey to backers. Fujioka highlighted that crowdfunding platforms amplify a message but success hinges on understanding the audience and delivering on promises.
Gamedeveloper.com
- Entities
- Niina Fujioka
- Crowdfunding
- Thomas Bidaux
- Stars Reach
- Community Management
- Kickstarter
- Game Development
- MMORPG
- Star Wars Galaxies
- Playable Worlds, Inc.
Original source
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